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Tuesday, February 2, 2010

What Makes a $1,000+ eHow Article?


At some point last month, another eHow article moved into the $1,000+ slot among my top earners. Now that I have four articles that have each earned over $1k, maybe I can shed some light on what it takes to make that much from one simple how-to article.

But first of all, can I just say, how cool is that?! When I first started writing eHow articles almost two and a half years ago, I had only an inkling of the potential for good earnings and certainly didn't expect to see articles do that well. Neither did anyone else -- except maybe a few folks at Demand Media.

Now, about those articles. What goes into a thousand-dollar eHow article? And more importantly, how can we all write more of them?

Some things are fairly consistent with top earning articles. The main traits these four have in common are good SEO, uniqueness and worthwhile content. Three have all those aspects; one admittedly possesses just the first two. Three are personal finance or career-related topics, the other is a home and garden article. Here's what I've learned about their similarities:
  • SEO, Search Engine Optimization: Researching good keywords and properly placing them in your article is the best strategy for earning with online content, especially on eHow. I use free tools such as Wordtracker and Google Adwords to help with this aspect. When you link to your article from other sites, use the main keywords as anchor text.
  • Uniqueness: Are the keywords you want to use already the main topic of another eHow article? Or are they so competitive that a Google search returns pages of quality, relative results all with good SEO-titles? If either or both these are in the affirmative, you'll do better looking for another aspect of that niche and switching to different keywords. To earn well, your keywords need to be unique on eHow and in a somewhat unsaturated niche online.
  • Content: Make sure the introduction and body of your eHow article provide the information your reader is searching for. Your article should be in-depth enough to provide a good reader experience and convey the knowledge you're sharing. Fluff pieces won't make it to the top (with rare exception).
  • A little luck: One of my articles, the one that's garnered $1,900+ so far, is based on keywords that showed very few searches at the time of the writing. However, I wrote the article on a bit of a hunch and it played out. There were no other eHow articles using those keywords when I wrote it, and when the topic became popular it was one of the top results in the search engines.
Each of my top four articles is about two years old -- they were written at the end of 2007 and the beginning of 2008. While time is important to see full earnings potential, high earners will often show their value early on. One of these articles earned $400 in a single month only six months after it was published.

For more on maximizing earnings, check out my ebook: How to Earn Passive Income on eHow

Do you have some high earners on eHow? Share your tips with other readers in the comments section.

Wednesday, January 27, 2010

eHow Dolly Visits Virginia


If you haven't heard of eHow Dolly, you're missing out. She hails from Hawaii, the creation of eHow writer veryirie, and is making a cross-country journey across the United States, with stops up and down the East Coast, a zig-zg through the midwest, and a final stop at the eHow headquarters in Santa Monica, CA before returning home to HI.

Shirley started this eHow forum discussion about Dolly's trip, and there's even a Squidoo Lens on Dolly. Now all she needs is a Facebook fan page and a Twitter account and she'd truly be set!

While visiting me in Virginia, Dolly got a taste of a "week in the life of a work at home mom." It may not have been her most exciting leg of the journey, but we all had fun!

eHow Dolly enjoyed sightseeing in the Shenandoah Valley, including an adventure to see the swollen river over its banks and covering the road in several locations, necessitating its closure for part of her visit. She also got to check out the Discovery Museum in Winchester, VA, but things were too crazy for me to get pictures (my girlfriend and I brought our combined total of 7 kids under 7 to the museum!)

But here are some pictures I did snap while Dolly visited us:

Dolly sits on the deck watching the melting ice dripping in the woods in the aftermath of an ice storm:


She wanted to pet the kids' rabbit:


Dolly helped me feed the chickens:



She brainstormed eHow article ideas with me:

... and endured a hug from Patrick, 2,
... before heading on her way to eHow member suzyhomeeconomy in NC. She picked up a postcard and souvenir spoon from VA and is carrying a chocolate bar to her next hostess, as well as the lottery game sent by David Sarokin.

Safe travels, Dolly!

Saturday, January 23, 2010

Is Writing eHow Articles Still Worth It?

There's been some grumbling lately among eHow users who wonder if it's still worth it to write on eHow; their concerns running the gauntlet from low views and earnings to questioning eHow's commitment to the Writers Compensation Program to anger about member articles being posted on the eHow UK site.

eHow community forum posts, members' blog posts, and comment sections on related blogs have all been witness to the complaints and dissatisfaction expressed by a number of eHow member-contributors.

I've been asked my opinion on these topics a number of times, and the most ironic is when the person complaining about low earnings either has very few eHow articles or no concept of keywords and basic search engine optimization (SEO). If you aren't writing, or if you aren't writing about topics people are searching for information on, don't expect to make money. It doesn't make sense to me to not give a site a chance and still complain about low earnings, or to not invest the time to find out how internet writing works in regards keywords and web searches, and think you'll make real money online.

Some eHow complainers have an agenda: one in particular has come to the forums to bash eHow while promoting another revenue-sharing content site, one which I have reviewed on this site and find vastly inferior to eHow in regards current earnings potential (although worthwhile in its own place). Sure, if another site is better, by all means, use it and share the information with others. But in this case, the highest earners trail eHow top earners by a mile.

Whether truly confused about their lack of earnings or intending to stir up discontent, the grumblers have asked me what I think.

So here's my answer:
Absolutely, writing eHow articles is still very much worth the time invested. My recent articles are all earning excellently and while you're wasting time complaining, I'm researching profitable niche topics for my next eHow article.
eHow has been very profitable for me, just excellent for building residual income, and it can be for you, too. Make the time to write articles, do the research to learn how to write for the web if your earnings aren't what you want them to be, and don't waste time griping.

What's preventing you from earning $1,000+ a month on eHow?